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January 12, 2011 / Andrea Capp

Sallie Mae Website Redesign

It’s tax time again – which means I had to log into my Sallie Mae account to gather my tax documents. I rarely visit the site, and always dread doing so for obvious reasons, but also because it usually takes a couple link clicks to find the log-in which means spending more time viewing a poorly design and fairly ugly website for longer than I care to. Thankfully they have updated their homepage and now I only partially dread visiting the site. The awful navigation still remains an issue and unnecessary repeats of page navigation are still present as highlighted on VARLOODESIGN, but at least I can now log-on in a timely manner and view one less poorly designed page.

I wish I had a screenshot of the old page to share but here’s the new one. It’s much more pleasant to look at and now extremely easy to find the log-in. Maybe they’ll work out the rest of the navigation confusion before I pay-off my loan in 9 years and 7 months!

January 5, 2011 / Andrea Capp

Portlandia Premiere at the Hollywood Theatre

Yup, that banner ad is by yours truly, Andrea Arbuckle!  I’m so honored!

Want to check out two episodes of PORTLANDIA two weeks before it premieres on IFC? Then you’re in luck, the Hollywood Theatre is showing it on the big screen followed by a Q&A with film critic Aaron Mesh and co-creator and co-star Carrie Brownstein! Below are the details and if you haven’t already seen the promotional music video, scroll down and watch that too.

Tickets are now on sale for Friday, January 14th’s premiere of the new IFC television show PORTLANDIA.

The festivity begins at the Hollywood Theatre at 7:30pm, with emcee Mikey Kampmann and comic Ian Karmel, followed by two episodes of PORTLANDIA’s “dreamy and absurd rendering of Portland, Oregon” a week before it premieres on IFC. The screening will be followed by a Q&A between film critic Aaron Mesh and co-creator and co-star Carrie Brownstein.

Shot entirely on location in Portland and starring Brownstein and SNL’s Fred Armisen, the series guest stars celebrities such as Kyle MacLachlan, Selma Blair and Gus Van Sant and is executive produced by Lorne Michaels and directed by Jonathan Krisel. The event will include an auction featuring items created by local artists inspired by Portlandia’s “Put a Bird on It” sketch and Rogue Brewery’s special Portlandia beer will be for sale.

The 21 and over after party will take place at @Large Films, 807 NE Couch Street, with doors at 9pm. The entertainment includes a solo-set Eric Earley (Blitzen Trapper), the nine-member “roots music machine” Pancake Breakfast, DJ Nightschool and DJ Whitney and a special guest.

Proceeds with benefit Film Action Oregon and the Oregon Humane Society.

Tickets will go fast, so don’t delay! Tickets to the screening are $15. Tickets for the after party are $10. Click the Order Now box in the upper right of this screen to reserve your seat!

January 4, 2011 / Andrea Capp

Happy New Year, an email from WordPress

If you blog using WordPress you probably received a pleasant and silly email from WordPress on your 2010 blog statistics. My stats are far from amazing so it made my laugh to read the first line of the email along with the Blog-Health-o-Meter™ image they sent. Thanks for the laugh! See below.

The stats helper monkeys at mulled over how this blog did in 2010, and here’s a high level summary of its overall blog health:

Healthy blog!

The Blog-Health-o-Meter™ reads Fresher than ever.

Crunchy numbers

Featured image

A helper monkey made this abstract painting, inspired by your stats.

A Boeing 747-400 passenger jet can hold 416 passengers. This blog was viewed about 1,600 times in 2010. That’s about 4 full 747s.

In 2010, there were 42 new posts, growing the total archive of this blog to 61 posts.

The busiest day of the year was September 22nd with 80 views. The most popular post that day was UPDATE: Sock it to Me Contest, I’m in the running!.

Where did they come from?

The top referring sites in 2010 were,,, Google Reader, and

Some visitors came searching, mostly for weird crochet, harpo logo, andrea arbuckle, sock template, and crochet mustache.

Attractions in 2010

These are the posts and pages that got the most views in 2010.


UPDATE: Sock it to Me Contest, I’m in the running! September 2010


Crochet – weird word, fun arts. August 2010


Sock It To Me $500 Sock Design Contest is Back | PDX residents only!
September 2010


Razors & Intuition | A marriage made somewhere
December 2009
1 comment


A Design Process | For the Curious February 2010
1 comment

November 23, 2010 / Andrea Capp

How Low Can Your Logo…go

Hey, check this out!! These guys are looking for the worst logo ever – super fun! You may recognize some of the judges, Bryony Gomez-Palacio and Armin Vit of UnderConsideration, Frank Chimero, a creative from our very own PDX, The Heads of State, a design and illustration studio and a few others.

The client is Excellencico – this creative brief sets the tone:

Our logo needs to be simple and yet detailed, complex yet spare. We prefer that the logo convey the forward-thinking nature of our company without looking too futuristic or flashy but we also don’t want anything too conservative or neutral. “Just right” is the vibe we are looking for. We believe that “e” best defines our unique approach and core company culture. We’re very drawn to the colors one finds in a rainbow but color wheels are a significant turn-off. I have attached a picture of our puppy. We don’t want the puppy incorporated into the logo but we do want you to capture her spirit and attitude and expect that to be conveyed through design elements.

The website comes complete with confusing directions, “File Type:All files must be jpgs. (No JPEGs)” and some well placed typos. Anything you’ve ever encountered in the design world seems to be showcased on this site. Below is a screen shot of some entries.

Here are the awesomely bad logos I submitted (we’ll see if they show up on the site). [Update: The cat “logo” is in! – click the photo to see in on the website]

November 18, 2010 / Andrea Capp

GAH it’s been 41 days

I apologize, I haven’t posted anything in over a month. I’ve seen tons of awesomeness pop up here and there, but I’ve been busy with some cool work with Creative Brand Communications, The Hollywood Theatre/Film Action Oregon and Sock It To Me. Keep an eye out for portfolio updates if you’d like. Meanwhile, I’ll keep scouring the interwebs for something to share and with a little luck I’ll find some time to post it!


October 8, 2010 / Andrea Capp

Google says Happy 70th Birthday to John Lennon

Google salutes John Lennon with a short video. Watch above or hop over to today to see it there.

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